At Merzaai Advisory & Accounting, one of the first things we do when onboarding a new client is reviewâand often rebuildâtheir Chart of Accounts (COA).
Why? Because most SMEs we meet either:
- Donât have one at all, or
- Have one thatâs bloated, inconsistent, or just plain confusing.
And the truth is:
đ If your chart of accounts is a mess, your financial reports are meaningless.

đ What Is a Chart of Accounts?
Your Chart of Accounts is the backbone of your financial system.
Itâs the list of categories under which every transaction is recordedâgrouped into Assets, Liabilities, Equity, Income, and Expenses.
A good COA:
- Helps you generate clean, understandable reports
- Makes it easy to track performance and make decisions
- Supports tax and compliance reporting (VAT, Corporate Tax, etc.)
- Allows consistent, scalable bookkeeping
â ď¸ What We Typically See (The Problem)
Many new clients come to us with:
- A default COA straight from QuickBooks or Zoho, untouched
- Dozens of overlapping or unused accounts
- Ultra-specific categories (e.g., âTaxi Receipts for Sales Meetings in Q4â)
- Or worseâeverything dumped into âMiscellaneousâ or âGeneral Expenseâ
This leads to:
â Difficult cash flow forecasting
â Misleading profit margins by business unit
â Wasted time trying to decode the past
â Bad management decisions based on unreliable data
â What Makes a Good Chart of Accounts?
1. Not too broad, not too detailed
You need just enough granularity to inform decisionsâbut not so much that it creates admin overload.
đĄ Golden Rule: If a category isnât regularly reviewed or used to make decisionsâit probably shouldnât exist.
2. Organized by function and nature
Separate cost of goods sold (COGS), operating expenses, and overheads clearly.
For example:
- Sales â Local / Export / Online
- Cost of Sales â Materials / Logistics / Subcontractors
- Admin Expenses â Salaries / Rent / Office Supplies
3. Consistent naming & structure
Your COA should be intuitive to follow for anyone reviewing your reportsânot just the accountant.
4. Linked to business drivers
If you want to analyze performance by product line, channel, or marketâyour COA needs to be structured to support that.
5. VAT & Corporate Tax Ready
Having tax-relevant categories properly labeled and separated makes compliance easier, and reduces the risk of audit findings.
đ§ How Merzaai Builds Smart COAs
When we engage with a new client, we:
- Review their existing accounts and reports
- Understand how the business makes money and spends it
- Identify key decisions the owners/managers need to make
- Then design a custom COA that supports clean reporting, tax filing, and strategic clarity
And yesâwe also train internal teams to use it properly. No more guessing where to book that DHL invoice.
đ The ROI of a Good Chart of Accounts
Youâd be surprised how often fixing just the COA leads to:
- Clearer margins by product or customer
- Discovery of cost inefficiencies
- Simpler and faster month-end closing
- More confident decisions from management
đŻ Final Word
Your Chart of Accounts is not an afterthoughtâitâs the first step toward financial control.
If youâre unsure whether your current COA supports your growth, reporting needs, and compliance requirements, weâre happy to review it.
đŠ Reach out to info@merzaai.com for a quick Chart of Accounts auditâon the house.


